The Latest Mikey Network News

Mikey On Board Durham RadioIn 2010, Durham Radio Inc. deepened its commitment to the communities it serves by joining The Mikey Network’s Mikey On Board program in a Canadian first for a radio station chain – the installation of public access defibrillators called MIKEYs in the station’s events cruisers which are on the road every week, covering hundreds of local events each year.

Working with Emergency Medical Services, the drivers are trained to use the life-saving machines, which are now available to thousands more people than ever before. Said Erin Clifford, KX94.7 Promotions Director, “Kim, a former WAVE Event Coordinator was certainly trained and Mikey ready. While driving home from an event in Toronto on the 403, she witnessed an accident. Vehicles stopped, but while most people just watched, Kim grabbed the Mikey in the WAVE cruiser and ran to the scene to lend a hand. While her help wasn’t needed, Kim and Mikey were spot on.”

Mikey On Board Durham Radio

“We were proud to be the first radio company to the table with this program,” says Steve Kassay, VP, Programming/Operations for Durham Radio, which includes KX96 New Country FM; CKDO Durham’s Classic Hits 107.7FM and 1580AM, 94.9 The Rock, KX94.7 New Country FM, wave.fm, and durhamradionews.com. There are three active cruisers and three trained responders on the road in Durham and the GTA serving KX96 FM, CKDO and The Rock. In Hamilton, there are two cruisers serving WAVE and the new KX94.7, with four trained drivers. The branded cruisers are present at around 1,000 events each year in Durham Region, and 700 in Hamilton.

“You’ll see them at ribfests, fairs, festivals and the like,” Kassay adds. “For Durham Radio, it’s a no-brainer. We’re out and about, so it’s a natural fit to carry the MIKEYS and be on the scene to help save lives when we can. We are diligent about this initiative; it has become part of our corporate culture.”

“When we attend community events where Emergency Medical Services is on location, we get asked about our Mikey, and praised for being so community health-conscious. We have been approached by St. John’s Ambulance staff, firefighters from multiple towns as well as festival organizers who are thrilled that we have a Mikey on board,” added Clifford.

Although none of the MIKEYS in the cruisers has been needed, since The Mikey Network was founded in 2003, the organization has saved 14 lives, placed 1,300 units, and trained over11,000 people in CPR/AED.

“These 14 people who were Mikey-eed, got a second chance at life,” Kassay adds. “We hope the units on our cruisers never have to be put to the test, but our communities are safer places for their presence. They’re available to anyone. If you need help and you see our cruiser, just ask; there’s a MIKEY and a trained attendant right there.

I encourage other radio stations and media outlets, particularly with rolling stock, to get on board and join us in this effort. The more MIKEYs out there, the greater the chances that we’ll be of help when someone’s heart skips a beat.”

This Save-A-Life Simulator is part of the The HeartRescue Project and it is so amazing we just had to share it.Heart Rescue Project

It walks you through a situation where someone is suffering from sudden cardiac arrest (SCA).  As it tests your knowledge, it simultaneously teaches you what to do if you find yourself in the position of helping someone suffering from sudden cardiac arrest.

Please take the time to go through the simulator.  It is very well done, and it’s also a lot of fun!

 

The HeartRescue Project, funded by the Medtronic Foundation, is dedicated to improving how sudden cardiac arrest (SCA) is recognized, treated and measured.

WindReach Farm received four MIKEY defibrillators from The Mikey Network  following a special presentation, July 11, 2012.

Located in Ashburn, ON, WindReach Farm provides an inclusive, safe and welcoming environment for persons of all ages and disabilities by providing opportunities to enjoy experiences in a natural setting, through their Day Visitors, Work Experience and Therapeutic Riding Programs.

The Mikey Network places defibrillators at WindReach FarmDurham Regional Chair and CEO Roger Anderson takes a takes a training lesson in applying a MIKEY defibrillator under the watchful eyes of (right to left) Kimberly Wilkinson, Clinical Coordinator, Central East Prehospital Care Program, Lakeridge Health; Whitby Mayor, Pat Perkins and Heathwood Homes President and Mikey Network Chairman, Hugh Heron.

 

 

 WindReach Farm received four MIKEY defibrillators from The Mikey NetworkThe presentation of the MIKEYs was made by (left to right) Heathwood Homes President and Mikey Network Chairman Hugh Heron and Executive Director Morty Henkle with Whitby Mayor Pat Perkins and Durham Regional Chair and CEO Roger Anderson participating in the ceremony.

Photos: Nicola Betts, 2012

defibrillator training at Davies Harley Davidson in Richmond Hill, ONDavies Harley Davidson, in Richmond Hill, Ontario, is one of our most recent MIKEY placements and City News Toronto was there as the staff went through their CPR / AED Training.

The GTA biker community have been longtime supporters of The Mikey Network through  Canada’s 911 Ride– a 2 day, 750 Km, ride complete with a police escort.

 

Davies Harley Davidson Richmond HillDavies Harley Davidson in Richmond Hill, Ontario,  just got a little safer.  

Every MIKEY we place is exciting, but this week was just a little more fun than usual.

Davies Harley Davidson had their MIKEY  installed and their staff was trained in AED / CPR.

Even if you don’t ride, who doesn’t love a beautiful Harley?  We couldn’t resist the excuse opportunity to head to this amazing dealership in Richmond Hill, to meet the staff as they went through their MIKEY training (and see some of the most amazing motorcycles around!)

Placing MIKEYs in as many public places as possible is part of our mission at The Mikey Network.  We hope more businesses follow Davies Harley Davidson’s lead and install a MIKEY and train their staff in life-saving CPR / AED.

 

CPR / AED MIKEY Training at Davies Harley Davidson

Toronto EMS conducting CPR / AED Mikey training at Davies Harley Davidson

Morty Henkle Places MIKEY at Davies Harley Davidson

Morty Henkle Places MIKEY at Davies Harley Davidson

 

Tom Hayes and a crew from CityNews Toronto  was there to film a story about the MIKEY placement and staff training.  It will air tonight at 6:00 so be sure to tune in!

We want to thank Bob Davies for his hospitality, and support of The Mikey Network!